Targeting Capabilities
 
Ad Units and Specs
 
Development and Technology Services
Targeting Capabilities
The ability to target ads or email allows you to pinpoint your desired audience and achieve superior campaign results. Quired Media uses a number of the leading ad serving, geographic IP and behavioral solutions to offer its clients a menu of targeting capabilities:
 Targeting Capability
 Examples
 Geography/Geo-targeting
 Country, State/Province, City, Zip/Postal Code
 Site Category / Classification
 Automotive, Blog/Chat, Business, Education, Entertainment, Finance,
 Gaming, Music, News, Real Estate, Shopping, Sports, Technology,
 Travel,  Women
 Daypart/Time of Day
 Business hours, Evening Hours, Meal times
 Browser Type/Version
 Explorer, Firefox, Opera, 5.0 and newer
 Browser Language
 English only, Spanish, French, German, Traditional Chinese,
 Simplified Chinese
 Operating System
 Windows only, XP only, 2000 or later, OS X
 Demographics
 Sex, Age, Income
 Behavioral
 By demonstrated interest or browsing behavior, visited investment site in
 the last two weeks, previous online conversion for online pharmaceuticals